The franchise market continues to evolve with new business models, new markets and a notable shift in trends. In this roundtable we address the key considerations facing both franchisors and franchisees such as common dispute areas, intellectual property management, cross-border challenges, and the importance of an exit strategy. We also discover how established sectors such as restaurants continue to thrive whilst also exploring new opportunities such as franchising for professional services. Featured countries are: Australia, Colombia, Denmark, Malaysia, New Zealand, and the United States.